Relative Effectiveness of Information Sources in the Adoption of Technological Change and Rate of Diffusion of Technological Changes in Agriculture

P. ZEAUDEEN and M. SRINIVASAN

doi:https://doi.org/10.29321/MAJ.10.A03218

Madras Agricultural Journal

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Relative Effectiveness of Information Sources in the Adoption of Technological Change and Rate of Diffusion of Technological Changes in Agriculture

Author: P. ZEAUDEEN and M. SRINIVASAN,

p-ISSN: 0024-9602, e-ISSN:2582-5321, Vol: 64, Issue: jul-jul,

DOI:https://doi.org/10.29321/MAJ.10.A03218

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Abstract

The study revealed that block extension agency was the prime source of infor mation on hybrid cumbu to adopters whereas other (progressive) farmers were the prime source of information on hybrid cumbu to non-adopters. The role of mass media was relatively less in both the groups whereas the research,station did not play any effective role in extension as far as non-adopters were concerned. It was also revealed that differ- ent technological changes took different gestation periods to get diffused among the cultivators.

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