DEALER LOYALTY OF FARMERS TOWARDS PESTICIDES IN TUTICORIN DISTRICT

N.R. PADMANABAN

doi:https://doi.org/10.29321/MAJ.10.A00543

Research Article | Open Access | Peer Review

DEALER LOYALTY OF FARMERS TOWARDS PESTICIDES IN TUTICORIN DISTRICT

N.R. PADMANABAN

Volume : 86

Issue: Jan-mar

Pages: 34 - 36

DOI: https://doi.org/10.29321/MAJ.10.A00543

Published: June 29, 2023

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Abstract

A study was conducted in Tuticorin district of Tamil Nadu with 120 sample farmers to analyse the dealer loyalty of farmers to pesticides. A linear multiple regression model was employed. The results showed that the price of products and credit availability were significant, while all other included variables were not significant. The study showed that the farmers are loyal to dealers.

DOI

https://doi.org/10.29321/MAJ.10.A00543

Pages

34 - 36

Creative Commons

Copyright

© The Author(s), 2025. Published by Madras Agricultural Students' Union in Madras Agricultural Journal (MAJ). This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium, provided the original work is properly cited by the user.

Keywords

Dealers Loyalty Pesticides Regression Significant

Abstract
Keywords

DEALER LOYALTY OF FARMERS TOWARDS PESTICIDES IN TUTICORIN DISTRICT

Abstract

Keywords

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DEALER LOYALTY OF FARMERS TOWARDS PESTICIDES IN TUTICORIN DISTRICT

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ISSN : 0024-9602

eISSN : 2582-5321

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